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Norfolk FA Extend and Expand Long Running Partnership

Norfolk County FA
Norfolk FA are delighted to announce the continuation of a long serving partnership with 4Sports Group.


Norfolk FA are delighted to announce the continuation of a long serving partnership with 4Sports Group.

The partnership will see the continuation of ‘4trophies’ being Norfolk FA’s Official Trophy supplier and an expansion to see the involvement of the company’s workwear strand - ‘4work’.

4Trophies have been manufacturing and supplying top quality trophies and made-to-order medals for over a decade and first partnered with Norfolk FA upon their inception in 2008; becoming the Association’s Official Trophy Supplier.

4Sports Group expanded their products to include work wear shortly after and have a thriving business in this area under the brand of ‘4work’.  

The main focus of the partnership will continue to be around the Norfolk FA’s famous County Cups and will see 4trophies continue to supply the medals for each of the ten competitions for the next two years. In addition, 4work will become the official sponsor of the much-loved Norfolk Primary Cup for the next two years – a competition that many grassroots footballers have competed in at one point or another during their playing days.

In a new addition to the collaboration, 4work will also be supporting Norfolk FA’s small-sided football programme ‘County 5IVES’; and this will see 5-aside players competing within the programme rewarded with prizes and giveaways across a season.

The renewal and growth of the partnership is extremely positive news given the current climate and represents a big compliment to both organisations’ collaborative outlooks. 

Speaking of his delight at the extension, Chief Executive Gavin Lemmon said: “4Sports Group are one of Norfolk FA’s longest standing partners to date and we’re thrilled to be able to continue this valuable partnership. Not only will we be able to continue to maintain the level of medal quality we have afforded our County Cup Finalists for the past decade, it’s excellent that we can now pass on some rewards to our small-sided footballers too.”

“It’s always nice to announce another sponsor of our great County Cups, but even better when it’s with a company we know and trust. The enthusiasm from Jack, Tom and co. at 4sports to not only continue working with us, but to expand and improve our partnership, is a big testament to what we do here at Norfolk FA.”

Managing Director at 4Sports Group, Jack Cockaday, echoed Gavin’s thoughts: “Everyone at 4Sports Group is delighted to announce this new partnership with Norfolk County FA which now includes supporting their County 5IVES programme and the sponsorship of a Norfolk County Cup. The Primary cup is a fantastic competition and one that half of our staff have competed in - we look forward to watching some great ties en route to the final!”

“We have been in partnership with the FA for many years, and we cannot wait to further strengthen this relationship as we enter a much more dynamic partnership with them. We like to support and give back to local football, and this relationship helps us to do that.”

Thomas Cockaday, Company Director added: “This is one of our longest and proudest relationships, to see it grow every year is fantastic. We cover every sector of workwear and it’s great to have 4Work’s success recognised in this partnership.”

To find out more about Norfolk FA’s County Cup Competitions please visit NorfolkFA.com and to find out more about 4Sports Group and the range of services they provide, please visit 4SportsGroup.co.uk.